GM began recalling 2 million cars with deadly ignition switches two months ago. Less than half have had them repaired. Despite numerous attempts to reach owners through letters, etc. people were still not bringing in their cars. They are now sending Facebook messages and making phone calls to owners of Chevrolet Cobalts and Saturn Ions.
Read this article: GM uses Facebook
Watch this video: GM Used Facebook
This is an unfortunate tragic event, and I hate that people have died due to the defects of the equipment failures of so many vehicles. I understand that there are some that died before the word got out or was made available as public information, however it is in my strong opinion that GM has exhausted every resource they have access to to reach every customer of those vehicles. You can lead a horse to water but you can't make it drink, Just like you can't make people do something they don't think is important to them.
ReplyDeleteIt is very unfortunate that there have been people that have died due to the vehicle issues! I do think that it's a good idea on how they are reaching out to customers, people do use social networks such as Facebook to stay informed! I would love to be informed if I was in danger.
ReplyDeleteGM definitely went the extra mile in reaching it's customer to alert them of the recall. It showed they knew an avenue to reach their customers although not traditional but it worked. GM hopefully repaired its deadly switches and but in the end I believe GM made a good faith effort in getting the info out there outside the normal ways it used to.
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